You probably heard the news that the latest Conde Nast glossy publication to crumble is Domino, the home decor magazine. This comes after House & Garden went under in 2007, as well as the closing of Men’s Vogue and the lesser known DNR (men’s fashion). While the recession is certainly at play here, the other underlying trend is that advertising spending is going where people are, online. Recent reports announce that magazines took an 11% drop in sales in the second half of 2008 versus 2007.